I’ve been lucky enough to make my way to Phoenix for Super Bowl LVII this year, doing the pregame rounds on radio row while creating some excellent content with Covers.
From the moment I touched down, it was very clear that Super Bowl LVII is sports betting’s Super Bowl.
The buildings are plastered in 20-story ads for sportsbooks, billboards flash with promos and bet bonuses, and the biggest footprints in the Super Bowl media center belong to the bookies, with places like Caesars, FanDuel, and DraftKings featured prominently.
And even though sports betting has been legal for a few years now, it still blows me away to see the NFL and sports gambling strolling hand-in-hand into the Arizona sunset.
I’ve been doing this thing for almost 20 years now and at points along that road, it seemed sports betting would never emerge from the shadows and takes its place in the mainstream sports spotlight.
But here we are.
You could call it an underdog story, but calling a thriving multi-billion dollar industry an underdog is like calling Patrick Mahomes and the Kansas City Chiefs Super Bowl odds underdogs.
But again, here we are, with K.C. catching as much as two points versus the Philadelphia Eagles.
Thanks so much for following along for another season of NFL Underdogs and best of luck betting “our” Super Bowl.
Here are my NFL Underdogs Super Bowl pick and some “plus money” underdog props for the Big Game.